Account connections
Shared device and activity patterns can provide leads for an investigation. Shared signals alone are not proof of abuse.
A warm welcome.
Not an endless one.
Promotions should acquire customers. Explore repeated identities and connected accounts before incentives become a cost center.
Discuss this pilot
A welcome offer works when it welcomes someone new. Repeated account creation can turn a growth investment into a recurring loss.
iGaming · Subscriptions · Digital commerceWhat we look at.
Promotion patterns
Repeated redemptions and synchronized activity may reveal behavior that deserves a closer look.
Customer context
Households, shared devices and legitimate repeat visits need room in the policy.
In practice.
Several newly created accounts claim the same promotion in a short period. The review compares their connections and behavior before deciding which accounts need additional checks.
Hypothetical example. Not a customer case study.Explore a decision exampleWhat a pilot
should tell us.
- Cost of confirmed incentive abuse
- Review precision on connected accounts
- Impact on legitimate promotion conversion